The Google Trends widget could not load (perhaps the network, or a blocker).
Press "Open in Google Trends ↗" at the right to see the comparison chart directly.
💡 Google Trends is a 0 to 100 index that is relative (against the peak in the period), not an absolute search volume. Read the peak of the "Master Ưng Khiêm" line and enter it in the Branded Search Index field in the table below to feed the health score.
⚔️ Competitor comparison & Share of Voice enter a "presence score" (0 to 100) estimated from Trends and search results; SoV is worked out automatically
📊 Comparison table
Brand
Domain
Presence
AI mentions
Share of Voice
Presence in AI Search ask each question on each AI, then tap the cell: ⬜ not mentioned · 🟡 mentioned in passing · 🟢 mentioned prominently or first
🧠 AI presence matrix
Test questions (by the user intent in this field)
Not mentioned (0) Mentioned in passing (0.5) Mentioned prominently or first (1)
🎯 This is the GEO/AEO (Generative Engine Optimization) layer: measuring whether an AI recommends the brand when a user asks. The Claude column is automatic (the "Score with AI (Claude)" button plus a weekly cron, with real web browsing). The other three columns, ChatGPT, Google AIO/Gemini and Perplexity, are scored by hand, as their APIs are not enabled. Google AIO has no API, so it is always scored by hand.
🥇 Keyword ranking (SERP) enter the brand's current Google position for each keyword (0 = outside the top 100)
🔝 The keyword basket being tracked
Keyword
Intent
Google position
Visibility score
✍️ Figures entered by hand (fed into the health score)
🎚️ Source metrics
📉 How the health score has moved
Press "📌 Save a weekly marker" on the bar above to record a point. Repeat each week to build the trend line.
🔄 Automatic GSC history (weekly) real data from Search Console, written to the database by cron
🛰️ Branded Index & average position over time
Every time Sync GSC runs, or the weekly cron runs, another point is written to the database (uk_brand_metrics). When the page opens, the latest GSC figures load from the database by themselves; nothing to press.
🗺️ The upgrade path (when paid APIs are ready to connect)
① The free version (in use now)
Google Trends embedded live
AI visibility scored by hand across 4 platforms
SERP & SoV entered by hand
Brand Health Score with history
Cost: nothing
② Semi-automatic
Google Search Console API (our own, free) · branded queries, average position
A cron calls an LLM API to score AI visibility
An unofficial Google Trends API · fills the Trends column automatically
Cost: LLM API per call
③ Complete
SerpAPI / DataForSEO · automatic rank tracking
Ahrefs/SEMrush · backlinks, Domain Rating, domains naming the brand
Social listening · mentions & sentiment
Cost: about $50 to $500 a month
🗄️ This prototype keeps its data locally in the browser (localStorage), which is fast and does not touch the server. Use Export to back up or move to another machine. From version ② onward it moves to database tables uk_brand_* with a cron, like the other modules.